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Summary
The House Panorama app is an innovative product developedby Kraftah to solve an observed problem of property search and inspection in Lagos Nigeria. Having interviewed agents and property seekers, research findings were subjected to an ideation process and a detailed prototype was developed.
Strategic Insight
The Empathy Map for Property Seekers
The Empathy Map for Property Seekers
The Problem Statement
The users don't have a simple, cost effective way of conducting property inspections while on the journey to make a purchase or rental decision in a way that is beneficial to all parties. There is also difficulty in accessing relevant & available real estate properties as a lot of stale content are left stagnant on the public domain.
The Solution
The solution was an application that enables real estate agents to serve relevant and available properties to real estate seekers and conduct virtual inspection of properties for them while giving the option for physical inspection. The solution also enables agents to set fees for inspection and receive payment. The solution seeks to leverage existing operations using technology.
The House Panorama Brand
Kraftah developed the brand name "House Panorama" to capture how technology was going to be leveraged to enable agents to carry out virtual inspections for their clients (the property seekers.)
The logo was designed to capture these key concepts. The house in the center also doubles as a location pin. The curvature at the back represents the panorama effect showing the digital capturing of all angles.
Key Features
Virtual Property Inspection
Inspection Scheduling and management
Inspection Payment to Agents
Property updates delete after 7-Days ensuring content on the app remains fresh
Agent Review and Reporting
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